OPENING NOTES

Tapping a new brew, a Canuck in San Diego and ire in the lobby

July 20 1992

OPENING NOTES

Tapping a new brew, a Canuck in San Diego and ire in the lobby

July 20 1992

OPENING NOTES

Tapping a new brew, a Canuck in San Diego and ire in the lobby

OF LETTERS

Your body to hold, your perfect breasts Your lips; your hips under my pregnant hands

— Irving Layton, “Undine,” 1956

Such provocative poetry from Irving Layton has elicited frequent cries of outrage from feminist critics. But a review of Dance with Desire, his latest collection,

has led to new confrontations—and odd alliances. In the June 13 Montreal Gazette, reviewer Stephen Henighan wrote that Layton, 80, poses as “Canada’s leading lecher” and portrays women as little more than “surging breasts.” The poet fired back a letter to the editor, asking,

“In what literary Dumpster did The Gazette pick up the egregious Stephen Henighan?” Then, an unlikely ally came to Layton’s defence: Sharon H. Nelson, founder of

the Feminist Caucus of the League of Canadian Poets. In a letter to Henighan that she circulated among Montreal’s cultural elite, Nelson called the newspaper “shoddy” for running the review, adding: ‘To call Irving Layton ‘a dirty old man’ does not strike me as an improvement over calling me a man-hating, castrating, feminist witch.” Enter Gazette managing editor Alan Allnutt, who wrote to Nelson, dismissing her criticisms of the reviewer because she was not “gainfully employed in the field.” Henighan, for his part, stands by his comments about Layton. “I only said in public,” he claims, “what everybody else says in private. ’

A brewing movement

Across beer, a Ontario, brew specifically dozens of aimed bars and at homosexuals. restaurants now Pride sell is Pride the brainchild of Toronto bar owner Robert Amyotte, who said that he wanted to find a new way to raise money for the Gay and Lesbian Community Appeal, a nationwide charity support organization that will receive a still-undetermined percentage of the profits. Last fall, Amyotte approached Fred Gallaugher, sales manager for Waterloo, Ont-based Brick Brewing Co. Ltd., who agreed to add a new brand to his company’s roster. Brick now sells about 400 cases a month of Pride. ‘We’re a small brewery without a big budget for advertising,” Gallaugher said. We saw this as a great way to get into a niche market” According to Kevin Ray, president of Los Angeles-based aka Advertising, Brick has tapped into a marketer’s dream. Ray, whose agency is among the first in the United States to target homosexual consumers, said that the more than 25 million homosexual Americans have average household incomes of over $60,000, compared with average heterosexual household incomes of $44,000.

HAVE BABY, WILL TRAVEL

A recession-hit Norway has come hotel up chain with in a novel way to increase business and, perhaps, spark a baby boom in the Scandinavian country. From June to August, guests at any of the Reso chain’s eight hotels can enjoy substantial discounts on normal room rates—and amorous couples can recoup their expenses if they conceive a baby during their visit. To claim the rebate, new parents have to furnish proof that their child was born nine months after their stay, give or take two weeks. As part of Reso’s provocative advertising campaign, Norwegian newspapers are running full-page pictures of swimming sperm with the caption, “40 to 60 per cent off for all participants, 100 per cent for the winners.” The payoff for the hotels? We desperately need more traffic,” said marketing director Teije Andersen. “This campaign is about nice things like vacations, caring, enjoying life—and perhaps making life.”

PETRO CAN-AMERICA

Despite provinces efforts to by curtail Ottawa cross-borand the der shopping, Canadians continue to stream south in search of bargains. Now, to maintain their incomes, many Canadian companies are opening outlets in lower-cost U.S. border communities. One of the latest to do that is Petro-Canada, which opened its first American gas station in Plattsburgh, N.Y., 95 km south of Montreal, in May. Even though Petrocan is still 80.5 per cent owned by the federal government, director of public affairs Judy Wish said it did not need Canadian regulatory approval for the move. If the station in Plattsburgh is a success, she added, Petro-Canada will likely open stations in other border towns. The advantages are clear: due to lower taxes, the Plattsburgh station sold gas last week for the equivalent of 42.3 cents a litre—about 20 cents less than at Montreal outlets. Said Wish: ‘You can’t ignore where your customers are going.”

CANADA’S ALL-STAR

Because garies of of selecting the vabaseball’s National and American League All-Star teams, sluggers Cecil Fielder of Detroit and Dave Winfield of Toronto did not make the grade. But there were still plenty of household names available for the July 14 game in San Diego. The AL team included the Toronto Blue Jays’ fan favorite, second baseman Roberto Alomar,

along with pitcher Juan Guzman and outfielder Joe Carter. On the NL

squad, mercurial righthander Dennis Martinez represented the Montreal Expos for the third straight year. Another Expo to make the team this year was Larry Walker, 25, the pride of Maple Ridge, B.C., who joins George (Twinkletoes) Selkirk of Huntsville, Ont (1936, 1939), Chatham, Ont’s Ferguson Jenkins (1967, 1971, 1972) and Terry Puhl (1978) of Melville, Sask., among Canadian all-stars. Going into the weekend before the all-star break, the six-foot three-inch right fielder had hit 16 homers and driven in 53 runs for the underappreciated but exciting Expos. Said Walken “Its the greatest feeling I’ve had since I started playing baseball.” Thanks to contract incentives, Walker and Martinez will each earn an extra $18,000 for making the team, but that sum pales in comparison to the $60,000 bonus that Alomar’s contract provides, not to mention Carter’s $30,000 and Guzman’s $24,000. It pays to play in Toronto.

Perking Up The Hill

At on 13, The she Ed was Sullivan a North American Show and sensation, touring with appearing Elvis Presley—all on the strength of her surprise international hit, Man in the Raincoat. Thirty-seven years later, Priscilla (Perky) Wright, the wife of Tory backbencher Geoffrey Scott, a former broadcaster, is singing her way back into the limelight. A petite woman with a big contralto voice, she recently released her first album, When You Love Somebody, which is getting frequent airplay on Ottawa radio stations and is catching on in the rest of the country. Wright’s MP husband, she says, “has always been totally supportive” of her musical aspirations, and she adds that she hopes to recapture the thrill of her earlier stardom, which included backstage chats with Presley. “He wasn’t that swaggering guy offstage that he was onstage at all,” she recalls. “He was just a sweetheart.” Wright says that, back then, her parents halted her career because they were worried that she was too young to handle fame. She says that she has no regrets about dropping out of the big time when she was young, but adds: “I hope to be here a lot longer this time.”

A LOBBYIST’S LOBBYIST

A enacted little-known by Parliament, provision of require this year’s all lobbyists—the federal budget people would, who if represent special-interest groups in dealings with government—to pay an as yet undetermined registration fee. And that action, according to The Lobby Monitor, an industry newsletter, has predictably aroused the anger of the capital’s lobby crowd. “We are being charged to make representations to the government,” said Scott Proudfoot, vice-president of Government Consultants International, one of Ottawa’s largest lobbying firms. “I thought it was a democratic right to make representations to the government” Although Proudfoot is trying to drum up opposition to the proposed registration fee, he says that he doubts his entreaties will have much influence. “As a group, we are a small industry,” Proudfoot told Maclean’s. “Because of that the government thinks they can get away with it” He added: “Lobbyists are much more effective when they represent someone else, not themselves.”