February 1, 1968

It was just a short three-day operation, a small military-civilian affair quickly forgotten by strategists. But for the Marines and Vietnamese it was what the war really means 2021
OPERATION ZIPPO

It was just a short three-day operation, a small military-civilian affair quickly forgotten by strategists. But for the Marines and Vietnamese it was what the war really means

The plan for Operation Zippo is simple: The 200 Marines of Lima Company, assisted by two platoons of Vietnamese militia, will cross south over the Sông Vu Gia at dawn and sweep through the Viet-Cong controlled area. After detaining the VC suspects (photos at right are keyed to numbers on map) and placing a protective cordon around the paddy fields, the Marines will bring 400 peasants from the pacified side to harvest the VC rice.
HOW WE WIN THEIR HEARTS AND MINDS 1415
14 HOW WE WIN THEIR HEARTS AND MINDS IAN ADAMS

HOW WE WIN THEIR HEARTS AND MINDS

Or why people tend to grow unfriendly when you drop napalm n them: some random images of a cruel war
“You might as well use Weapons that kill. Napalm is no less humane than others” 2223
MEMOIRS OF A NICE GUY WHO JUST DID HIS JOB

“You might as well use Weapons that kill. Napalm is no less humane than others”

Lamar Cason (at left) is 29 years old and looks older. He’s six foot three, 200 pounds, with blue eyes and greying black hair. He flies small jets on weekends for the U.S. Naval Reserve, and big Pan-Am jets (DC-8s) on international runs for a living.
CANADA’S ROCK SCENE: GOING, GOING... 3439
34 CANADA’S ROCK SCENE: GOING, GOING . .. JACK BATTEN

CANADA’S ROCK SCENE: GOING, GOING...

THE THOUGHT at first crossed a few minds that it might all be a large hype, so much PR man’s big-mouthing. But there was the word anyway, passing around in the right circles. It started in the winter of 1967. “Toronto,” Bob McAdorey said at the time (he’s the music director at CHUM, the flag rock ’n’ roll station in Canada), “is just like Liverpool before the Beatles made it.”
HOW TO HUSTLE JOHNNY 2829
28 SCHOOLBOY WHO MAKES POOL AN ART JOHN ZICHMANIS

HOW TO HUSTLE JOHNNY

John Romanelli is 16. He shoots pool. He has a manager, and he plays by appointment only. Two years from now, when he’s old enough to step into a poolroom legally, he could be the best player in the country. Want to beat him? Your only chance is to get ready now. So listen carefully: what follows is our step-by-step treatise on
Dean Rusk 89
MACLEAN’S INTERVIEWS

Dean Rusk

Maclean’s: What is your personal prediction of the way the war will end in Vietnam? Rusk: It is difficult to make a prediction because it takes two sides to make peace. The United States, along with many other governments, has long sought to end the bloodshed and to bring the conflict to the conference table — thus far without success.
THE SEXUAL WARFARE OF SAIGON’S BAR GIRLS 2425
24 SEXUAL WARFARE OF THE B-GIRLS GOFFREDO PARISE

THE SEXUAL WARFARE OF SAIGON’S BAR GIRLS

PROSTITUTION IN SAIGON has its own special characteristics. The most obvious is xenophobia. Thirty thousand girls work in the 1,429 bars in Saigon, Gia Dinh and Bien Hoa, but very few of them will spend the night with a foreigner. There are 14,000 brothels in Saigon, but most of the women, girls and children who work in them will refuse a customer who is not Vietnamese.
Quebec: don’t quit—or good riddance? 1011
MAILBAG

Quebec: don’t quit—or good riddance?

In The Day Quebec Quit Canada, Alexander Ross made fiction read like fact. Very clever indeed! But he missed one point. At secession, what share of the national debt did Quebec underwrite? L. S. ALBRIGHT, TORONTO * Bravo! for printing Ross’s semi-fictional history.
OUR WAR 1213
12 OUR WAR: THE TRAGEDY OF CANADA’S INVOLVEMENT

OUR WAR

Like it or not, we’re involved in Vietnam because the agonizing questions of morality and decency haunt the Western world
Even in Centennial year we couldn’t win ’em all 6869
MACLEAN’S REVIEWS

Even in Centennial year we couldn’t win ’em all

FEBRUARY, 1968 VOLUME 81 NUMBER 2 WHILE MANY TOWNS and cities across Canada have been able to congratulate themselves over happily completed Centennial projects, the three most conspicuous cities in central Canada would be just as happy not to be reminded of all the things that went wrong with their projects.
January 11968 March 11968